 |
| Corporate Freelancer |
Best Free Google Rank Checker Tools:
Keeping track of your keyword rankings on Google is essential for any SEO strategy. Whether you’re a blogger, business owner, or digital marketer, knowing where your website stands helps you understand what’s working—and what needs improvement.
The good news? You don't need to spend a fortune to get these insights. There are powerful, free Google rank checker tools available that deliver real results. In this post, we’ll explore the best options, how to use them, and what to look for.
Table of Contents:
Why Use a Google Rank Checker?
Key Features to Look For
Top 10 Free Google Rank Checker Tools
Google Search Console
Ubersuggest
SERPWatcher (Free Trial)
Ahrefs Webmaster Tools
Small SEO Tools
WhatsMySerp
SERPROBOT
SE Ranking (Free Plan)
SiteChecker Rank Tracker
Rank Tracker by SEO Power Suite
How to Use a Rank Checker Effectively
Final Thoughts
Why Use a Google Rank Checker?
Search engine rankings are a direct reflection of your SEO performance. Knowing your position for specific keywords helps you:
Measure the impact of SEO campaigns
Track competitors
Identify keyword opportunities
Improve and refine content strategies
Report progress to clients or stakeholders
Without a rank checker, you’re just guessing.
Key Features to Look For:
Before choosing a tool, make sure it offers the right features. A good Google rank checker should include:
Keyword tracking: Daily or weekly position updates
Device & location tracking: Rankings across mobile, desktop, and countries
Competitor tracking: Compare rankings against rivals
SERP features detection: Identify if your site ranks in featured snippets, People Also Ask, etc.
Export/reporting: Share or analyze ranking data easily
Top 10 Free Google Rank Checker Tools:
Here are the best free tools that help you track your Google keyword rankings effectively:
1. Google Search Console:
Best for: Beginners & site owners
Google’s own tool gives you access to search performance data for your site, including:
Keywords you're ranking for
Average position in search results
Click-through rate (CTR)
Top-performing pages
📌 Pros: 100% free,
reliable data
📌
Cons: Limited to your own website only
🔗 https://search.google.com/search-console
2. Ubersuggest (Free Plan):
Best for: Keyword research and tracking
Ubersuggest offers rank tracking for up to 25 keywords on its free plan.
📌 Pros: Easy to
use, includes SEO audit
📌
Cons: Limited keyword slots on the free plan
🔗 https://neilpatel.com/ubersuggest/
3. SERPWatcher (by Mangools – Free Trial):
Best for: SERP tracking and keyword performance over time
Offers a free trial with advanced features like location-based tracking and historical performance.
📌 Pros: Great UI,
detailed reports
📌
Cons: Only a trial, not fully free long-term
🔗 https://mangools.com/serpwatcher
4. Ahrefs Webmaster Tools
Best for: Technical site audits and ranking info
Free access to essential tools for checking organic keywords and positions.
📌 Pros: Trusted by
professionals, includes backlink data
📌
Cons: Some features are limited unless you upgrade
🔗 https://ahrefs.com/webmaster-tools
5. Small SEO Tools – SERP Checker:
Best for: Quick keyword checks
A simple, no-login-needed tool to check your ranking for a keyword.
📌 Pros: No sign-up
required, easy to use
📌
Cons: Manual checking; no saved history
🔗 https://smallseotools.com/serp-checker/
6. WhatsMySerp:
Best for: Daily keyword tracking
Lets you check keyword rankings and also offers daily updates with a free account.
📌 Pros: Track
multiple domains and keywords
📌
Cons: Interface is basic
7. SERPROBOT:
Best for: Bulk keyword checks
Free SERP checker that allows bulk keyword entry for instant Google ranking insights.
📌 Pros: Checks
rankings for multiple keywords
📌
Cons: Limited location/device options
8. SE Ranking (Free Plan):
Best for: SEO professionals and agencies
Offers rank tracking, competitor comparison, and SEO audit features with a limited free plan.
📌 Pros:
Comprehensive suite of SEO tools
📌
Cons: Limited keyword allowance for free users
9. Site Checker Rank Tracker:
Best for: Local SEO and small business websites
Tracks keyword rankings by location and device. Free plan includes daily updates for a limited number of keywords.
📌 Pros: Clean
dashboard, email alerts
📌
Cons: Limited features without a paid plan
10. Rank Tracker by SEO Power Suite (Free Desktop Tool):
Best for: In-depth desktop tracking
Downloadable software that tracks rankings across search engines with detailed insights.
📌 Pros: Unlimited
keyword tracking (manual updates)
📌
Cons: Not cloud-based; runs on your computer
🔗 https://www.seopowersuite.com/rank-tracker/
How to Use a Rank Checker Effectively:
Getting accurate results isn’t just about choosing the right tool—it’s also about using it correctly. Here's how:
✅ Track the Right Keywords:
Focus on long-tail and high-converting keywords relevant to your business. These are easier to rank for and drive more targeted traffic.
✅ Set Location and Device Parameters
Rankings vary based on location and whether users are on mobile or desktop. Customize these settings to get real-world data.
✅ Check Rankings Regularly:
Daily or weekly tracking helps you catch changes fast and adapt your strategy.
✅ Compare with Competitors:
Use tools that allow competitor tracking to identify SEO gaps and new opportunities.
✅ Use Rankings to Guide Content Strategy:
If a blog post ranks on page 2, update it with fresh content, better headings, or improved keyword targeting.
Final Thoughts
You don’t need to invest in expensive software to monitor your SEO performance. These free Google rank checker tools give you everything you need to track keyword positions, spot SEO trends, and optimize for growth.
Quick Recap of the Top Picks:
Best for Beginners: Google Search Console
Best for Fast Checks: Small SEO Tools & SERPROBOT
Best for Keyword Research & Tracking: Ubersuggest
Best Free All-in-One Suite: Ahrefs Webmaster Tools
Best for Local SEO: SiteChecker & WhatsMySerp
Start using a rank checker today, and make data-driven decisions that push your website toward Google ranking #1.